Union government to ease GJ industry e-commerce
GJEPC expecting a comprehensive e-commerce policy GJEPC represents to DPIIT, MOC & I for a revamped E-Commerce Policy to equip small players in the G&J sector 85% MSMEs spread across 390 Gem & Jewellery clusters to benefit from the Policy Gem & Jewellery Export Promotion Council (GJEPC), in the past few years, has been actively pursuing projects and policies that could lead to a manifold increase in India’s outbound gem and jewellery trade. Aligning with the Prime Minister Shri Narendra Modi’s vision of making the smallest of towns and villages active participants in the country’s export efforts, the Council undertook a Herculean data-driven approach to identify areas that are actively engaged in the manufacture of gems and jewellery (GJ). Taking the cue from PM’s vision, in 2019, the GJEPC commissioned the National Council of Applied Economic Research (NCAER) to evaluate these key industry characteristics, its competitiveness, and its employment pote