Louis Erard: eternally contemporary!
Excellence Triptych, Timeless design, High-end essence and style! “We never completely reinvent the classic timepiece, but we can give it new meaning. This is perfectly reflected in the Excellence Triptych, the new backbone of the traditional line. Louis Erard could have followed the path of many of its competitors: open up its archives, patiently curated since 1929, pull out an iconic model and update it” said Louis Erard! But under Manuel Emch’s leadership, Louis Erard preferred the path of creation, surrounding itself with the best partners: designer Nicolas Barth Nussbaumer and movement manufacturer Sellita, not to mention all the other suppliers. The soul of this new family of watches lies in the Jura Mountains, in the small village of Le Noirmont where the brand is based, surrounded by grassy pastures and fir trees. These incredibly distinctive trees inspired the design of the hands and are featured as functional decoration on the crown, in subtle refere...