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Showing posts with the label NRF survey

Fewer Americans Celebrating Valentine’s Day!

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Americans are expected to spend a record amount on Valentine’s Day this year despite a years-long decrease in the percentage of people celebrating the holiday, according to the annual survey released by the National Retail Federation (NRF) and Prosper Insights & Analytics. “The vast majority of Valentine’s Day dollars are still spent on significant others, but there’s a big increase this year in consumers spreading the love to children, parents, friends and co-workers,” NRF President and CEO Matthew Shay said. “Those who are participating are spending more than ever and that could be the result of the strong economy. With employment and income growing, consumers appear to be expanding the scope of who qualifies for a card or a box of candy.” Those surveyed said they would spend an average $161.96. That’s up 13 percent from last year’s $143.56 and easily tops the previous record of $146.84 set in 2016. Total spending is expected to be $20.7 billion, which is an increase

134mn procrastinators rushing for shopping

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US procrastinators rush to meet Holiday deadline now! More than 40 percent of holiday shoppers surveyed expect to finish their holiday gift shopping, but the biggest procrastinators will still be buying gifts through Christmas Eve, according to the annual consumer sentiment survey released by the National Retail Federation and Prosper Insights & Analytics.   “Having made their lists and checked them twice, holiday shoppers have been out in full force these last few weeks, but many are still waiting to complete their shopping this weekend,” NRF President and CEO Matthew Shay said. “Retailers will use every opportunity to see that shoppers have a great experience in these final few days. Whether looking for competitive prices, festive in-store events or last-minute online shipping deals, retailers are ready to deliver.” The survey found that 34 percent of holiday shoppers purchased their last gift by Tuesday. A total of 44 percent expected to be done by the end of Wed