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NDC Launches the PRA Program for retailer

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  A complimentary recognition awarded to NDs retailers!   The Natural Diamond Council [NDC] Premier Retailer accreditation [PRA] is a complimentary recognition awarded to qualifying natural diamond [ND] retailers who promote standards of excellence in retail. This distinction highlights best-in-class retailers through the Premier Retailer seal—a trusted mark of excellence and quality, granted to retailers who meet five uncompromising standards.   All retailers who meet the criteria enjoy exclusive benefits, including 3rd party accreditation, editorial coverage, educational materials, events and in-store POS toolkits. This distinction highlights best-in-class retailers through the Premier Retailer seal—a trusted mark of excellence and quality. Premier Retailer Accreditation Criteria is to be recognized as a Premier Retailer by Natural Diamond Council, five standards must be met to be awarded the Premier Retailer seal. Those five standards are, 1. Showcases a curated s...