GJ Town India

Change will come only if it is Brought on by a unified industry! Jeffrey Fischer, Honorary President, IDMA recently made a call for diamond industry to stay United! He inks,  It’s only human nature: we find ourselves driving way too fast down the highway, rushing to our destination – a destination we may or may not be anxious to get to. Suddenly traffic slows to a crawl, forcing us to slam our foot on the brakes.   Eventually, we pass the scene of a horrific car accident. We think “that could’ve been me… I’m going to slow down and be more careful.” But the moment we no longer see the accident in our rear-view mirror, we forget about it and slam our foot down on the gas pedal to make up for lost time. Undoubtedly, this human trait is one of the contributors to the recent spikes in the coronavirus here in the US and around the globe. We are too impatient to return to “normal.” It is abundantly clear to most of us that this pandemic will be all the more harmful if we don