GJ Town India

  Begins all-new 9 karat gold jewellery prices at ₹7,000!   In a festive season game-changer, Senco Gold & Diamonds has unveiled its all-new 9- karat gold jewellery collection with prices starting at under ₹7,000! A bold move that brings real gold within reach of more Indians this Dhanteras and Diwali.   At a time when skyrocketing gold prices are keeping many buyers on the sidelines, this launch marks a major shift, offering budget-conscious consumers an affordable yet authentic way to celebrate the season with style and sentiment.   Senco Gold & Diamonds continues to lead the industry with its forward-thinking strategies, setting benchmarks in both product innovation and technological adoption. For many consumers, the desire to own gold during the festive season often clashes with the reality of rising prices.   As gold rates continue to fluctuate, budget constraints have become a significant barrier even for those looking to make a small but meaning...

  GJC HumaraApnaShow to run from 16 to 19 September   The All India Gem and Jewellery Domestic Council (GJC) proudly announce the 8th edition of the India Gem & Jewellery Show (GJS2025) # HumaraApnaShow , India’s most premium B2B jewellery exhibition, scheduled from 16th to 19th September 2025 at the iconic Jio World Convention Centre, Mumbai.   Themed “Tyohar Bharat Ke, Show Humara Apna – Where Every Festival Finds Its Jewellery”, this festive edition promises a spectacular convergence of creativity, commerce, and craftsmanship. GJS2025 will bring together 400+ exhibitors, 10,000+ visitors, and 2,000+ hosted buyers from across India, offering unmatched networking and sourcing opportunities.   The Grand Inauguration Ceremony on 16th September 2025 at 9:30 AM will be honoured by the Chief Guest, Devendra Fadnavis Ji, Hon’ble Chief Minister of Maharashtra. The ceremony will also be graced by Dr. B. Govindan, Chairman-Bhima Jewellers and Sandeep Kohli, CEO-Novel Je...

  The film, Mayer Aashirbad is a Love Letter to Bengal   CaratLane, in collaboration with its creative partner BBH India, has unveiled a new Pujo campaign for West Bengal that redefines Durga Puja as the ultimate moment for a heartfelt proposal. The campaign is a beautiful fusion of tradition, art, and romance, positioning CaratLane’s elegant proposal rings as the perfect symbol of commitment.   According to Saumen Bhaumik, Managing Director, CaratLane, the vision behind the campaign was to connect with people on a deeper, more personal level. “Love, romance and proposal are matters of the heart. We believe a proposal comes from the heart, on your own terms, in your own time, free flowing, and spontaneous, like an unforgettable melody.   The film, Mayer Aashirbad; attempts to capture that beautifully honest moment cinematically in the backdrop of Durga Pujo—the biggest event in Bengal. The medley of Rabindra Sangeet and folk melodies truly brings this story ...

  Celebrates sibling love with Ayush Mehra & Yashaswini Dayama    CaratLane – a Tata product and India’s leading omni-channel jewellery brand – has unveiled its heartwarming Raksha Bandhan campaign featuring internet’s favourite sibling duo, Ayush Mehra and Yashaswini Dayama. Known for their effortless chemistry and playful energy, the duo brings to life the sweet, relatable dynamic that defines countless brother-sister relationships.    The campaign film beautifully captures the essence of Raksha Bandhan—blending humour, nostalgia, and genuine emotion. From quirky sibling banter to touching gestures of care, the film is a tribute to bonds that grow stronger with time. It reminds us that it’s not just the ritual, but the love and effort behind it that makes Rakhi truly special. Shaifali Gautam, Chief Marketing Officer, CaratLane, said, “Raksha Bandhan is a celebration of love, nostalgia, and the bond that only siblings share. With Ayush and Yashaswin...

  Divine Solitaires look a glamorous soirée at a night out   It’s a party season time and what better way to express yourself than through your jewelry! This year, let your unmatched, yet striking jewelry choices speak volumes and steal the show at every party! These rare and precious diamond jewelry pieces from Divine Solitaires will complement every party look you put together - a glamorous soirée, an intimate gathering or a night out at the disco!    Take your pick from this curated list of diamond jewelry pieces, 1: Divine Rings, 2: Bewitching Necklaces, 3: Glamorous Pendants, 4: Charming Earrings, 5: Elegant Bracelet. 1: Divine Rings: Nothing elevates a party outfit like a statement ring and if you’re wearing a Divine Solitaires ring, you know you’ve made a statement! Featuring expertly cut diamonds in chic, minimalistic designs, this collection has something for everyone — from a classic round solitaire that catches the light perfectly to a contemporary...

Light up festivities with the elegance of the De Beers Forevermark   This Diwali, illuminate your festivities with the brilliance of natural diamonds from the Millemoi Collection by De Beers Forevermark, a perfect gift to celebrate the season of joy, light and togetherness. As families gather for traditional Pooja, card parties and the exchange of gifts, the Forevermark Millemoi Collection offers an exceptional way to commemorate these moments.   The name Millemoi is inspired by the Italian word, mille, meaning- thousand, and the French word, moi, meaning, me. It celebrates the diversity and individuality of women, reflecting the many roles they embody in life.   The Millemoi Collection beautifully captures this essence, with its flowing bands of gold and dazzling natural diamonds symbolizing the different facets of tradition, personal expression, and strength. Just as Diwali celebrates light, joy, and togetherness, this collection represents the beauty of li...

Presenting a designer minimalistic jewellery collection   Dassani Brothers, India’s premier designer jewellery brand, marks the occasion of Mother’s Day by launching Maternal Bliss Jewels - a heartfelt honor to the timeless elegance and enduring love of motherhood. This charming and minimalist collection captures the essence of maternal grace, with each piece celebrating the timeless beauty and enduring love inherent in motherhood.    The Maternal Bliss Jewels collection portray that no bond is stronger than between a mother and her child. Every piece of collection has been handcrafted with love and care, meant to evoke feelings of warmth and tenderness like those experienced within an embrace from momma bear herself.    The collection features a Ruby Necklace adorned with brilliant cut diamonds in 18kt gold, an Emerald-centered Pendant crafted with emerald cabochon polki diamonds in 18kt gold, a Melon Kada embellished with polki and emerald melon diamond...

Welcome with precious platinum jewelry   Ugadi, is a significant Hindu festival that marks the beginning of a new year, and it has its roots in the ancient Sanskrit language. The word, Ugadi is derived from the combination of two Sanskrit words, Yuga and Adi, which symbolize the start of a new era. The festival is celebrated with immense joy and devotion, primarily in the southern states of India including Andhra Pradesh, Telangana and Karnataka.   Ugadi, the festival of new beginnings, calls for a gift that's as precious and timeless as the occasion itself. And what could be better than the gift of pure and precious platinum? This rare and valuable metal has its origins in the stars and is renowned for its ability to withstand daily wear and tear without losing its luster or shape.   With a purity level of 95%, its durability and versatility, platinum jewellery is an ideal choice for those looking to purchase or gift jewellery on the occasion of Ugadi.  These ...

Reliance Jewels, inspired by the heritage of Maharashtra   Reliance Jewels, one of India’s leading jewellery brands is known for its many collections inspired by the various art and culture, traditions and beliefs that personify India’s rich and diverse heritage. From Utkala inspired by Odisha to Kaasyam inspired by Banaras and Rannkaar inspired by Kutch, Reliance Jewels continues to bring forth the rich and diverse heritage of India through its jewellery designs.   This festive season, Reliance Jewels has launched an exquisite collection of Gold & Diamond jewellery, “Mahalaya”, inspired by the glory & grace of Maharashtra to mark the upcoming auspicious & celebratory festive season. The name Mahalaya is a culmination of Greatness and Beauty, MAHA meaning great and AALYA meaning beauty that is found in almost every aspect of life in Maharashtra.  The collection was launched with a Grand invite only event, where Reliance Jewels hosted an exclusive Jewellery...

Agnus, Lavender jewellery for the beautiful mother   Leafy Affair, a dreamy and minimalist jewelry brand, based out of Bangalore is launching the best gift for your beloved Mother! The brand that creates memorabilia jewellery with compressed flowers is set to make this Mother's day even more special.   Handpicked lavender buds, preserved and encased into magical orbs paired with simplistic chains, merge to become this beautiful and mesmerizing, "Agnus" collection. These simple yet very pretty-looking lavender buds are fashioned into simple earrings and necklaces, which can be adorned with any look. In the floral world, Lavender is known for its purity, devotion, serenity, and grace. The flower's power is to heal, soothe, and put one to rest. Synonymous with everything a mother does and represents, this collection from Leafy Affair will always be the best gift that she will cherish forever.  The Lavender set comes in both bronze and silver colors to suit any type o...

An exclusive colourful jewellery collection   A beautiful jewellery piece with a personal touch is the right choice for a perfect Mother’s Day gift. Kohinoor Jewellers Agra brings forth a range of exclusive colourful jewellery collection for this special occasion. The Mother’s Day curated selection is made with exquisite craftsmanship to ensure whatever piece you buy, your Mom will love it. Jewellery is a gift that lasts a lifetime, creating beautiful memories, and is loved by all, just like your Mom.  The collection features colourful stones, designs in beautiful shapes and patterns. Boasting a variety of different styles, and stones, this range is perfect for capturing the sentiment of the occasion. With Kohinoor Jewellers, it is time to adorn the most beautiful woman in your life with the finest pieces of jewellery.    Make the best pick for Mother’s Day jewellery from our new collection and make her smile.