Lukson redefine fine jewellery with LGDs
The growing brand crosses ₹75 lacs in D2C sales In just 100 days since launch, Lukson, a new-age Lab-Grown Diamond [LGDs] jewellery brand, has clocked over ₹75 lakhs in D2C sales, proving that clean luxury and conscious design are no longer niche they're the new norm. Founded by Anand Lukhi and Vedant Lukhi, Lukson was launched under the umbrella of JK Star Group, a legacy diamond conglomerate with over 34 years of experience and vertical integration across natural and lab-grown diamonds. With this rich lineage and a modern retail-first mindset, Lukson is redefining how India shops for fine jewellery making it affordable, ethical, and effortlessly wearable. “Our goal with Lukson is to shift the narrative from mined opulence to mindful beauty. We want to democratize diamonds by offering design-led, lab-grown jewellery that celebrates individuality, without compromising on ethics or elegance,” says Anand Lukhi, Founder & CEO of Lukson. ...