GJ Town India

A supply-chain transparency standpoint   The diamond industry & trade under the eyeglass of  GenNext diamantaire Adish shah, Chairman-Leo diamonds,  Who expresses all those facets from rough to retail!     At the juncture of gem-n-jewellery (GJ) industry & trade resumption in the post Covid-19 era, Adish shah said, The industry has been through so much and most people, at least in the Western world, still want a diamond when they get engaged. Diamonds are unique in that they are one of the few luxury items that most women will receive in their life at one point or another.   The industry is now seeing this trend shift to China and Southeast Asia, which I think shows how much diamonds resonate with the human consumer. Bridal jewellery segment represents about 1/3 to 40% of diamond demand. Gifting and self-purchases represent the balance of demand. The self-purchasing segment is the fastest growing; these trends have continued into the pandemic although, bridal still remai

Platinum for this Akshay Tritiya! Platinum is most focussed metal for the coming Akshay Tritiya in India, the one of the most auspicious day to buy an asset, precious metal & related jewelleries! No doubt people of India are weaning on gold yet the learned trend & various media report shows platinum in demand for this Akshay Tritiya! Let’s learn choicest two quote-n-expressions of jewellery player to draw our own conclusion! Mr Rohan Sharma, Managing Director of RK Jewellers South Extension said, “The demand of platinum in the past one year has increased almost double (40 per cent) and will continue to see high till Akshay Tritiya.  We are expecting good sales this time of platinum apart from gold and diamonds. Indian men, especially millennial have developed their taste in platinum as it gives classy look”. Another player is Mr Shehzad Zaveri, Creative Director of Minawala said, “We are glad to see that people are opting for different options and this Ak