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Showing posts with the label natural-diamonds promotion

Al Cook, to attend Angolan roundtable!

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  The Ministerial event on the promotion of NDs   De Beers Group announced that its Chief Executive Officer, Al Cook, will attend the Angola Ministerial RoundTable on the promotion of Natural Diamonds [NDs], to be held in Luanda on 18 June 2025. The RoundTable will bring together key stakeholders in the diamond industry to discuss the most effective approaches for promoting natural diamonds through category marketing. helping to ensure the continuation  of their meaningful impact on economic and social progress in diamond producing nations for decades to  come. Al Cook, CEO of De Beers Group, said: “We are proud of the beauty of diamonds and the benefits they bring  to producing nations, but it’s vital that we inspire consumers with the wonder of these natural miracles.  I commend the Angolan Government for taking the initiative to establish this event so that key stakeholders  in the diamond industry can come together. I’m looking forward to joining l...

De Beers partners for the ongoing Tata IPL

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  Blending cricket energy with alluring natural diamonds!   As cricket fever sweeps the nation, India’s leading women cricket anchors are taking centre-stage from the pitch to the spotlight —accessorized with the brilliance of natural diamonds. From the pitch to the studio, these presenters are bringing a touch of glamour to the game, enhancing the energy and elegance of the cricketing experience.   De Beers Group has partnered with JioHotstar and Star Sports for the ongoing Tata IPL, seamlessly blending the energy of cricket with the timeless allure of natural diamonds. Eleven celebrated anchors from across feeds will showcase exquisite natural diamond jewellery while presenting the matches, adding a touch of brilliance to the game and creating a sparkling connection between sport and elegance.   In a first-of-its-kind initiative, these anchors will also celebrate the cricketing highlights through a segment called, Real Diamonds of the week- a fitting tr...