GJ Town India

DOXA Watches maintains dynamic expansion strategy! Opening up new and very promising markets for the SUB Encouraged by the brand's strong results since the beginning of the year and the successfully re-launch of the SUB concept the year before, DOXA Watches continues to re-deploy the brand internationally.   Following the US, the UK, Australia and Europe, DOXA Watches is now establishing a presence in India with a partner of choice: ETHOS Watches, the country’s leading agent for high-end Swiss watch brands, including sports watches and diver's watches.  With a deep and broad knowledge of the local market, ETHOS Watches demonstrates impressive distribution and sales power in this dynamic market. DOXA is starting with two strategic points of sale before deploying throughout the country.   Another market opening this month is Norway, a country with a strong maritime tradition, with customers who are very knowledgeable in terms of robust watches, both for sports and diving. D

Breaks the waves in 6 colors YourCallToAdventure!   Color is in DOXA’s DNA. Over 50 years ago in 1967, DOXA Watches was the first brand to introduce orange in a world of white, gray or black watch dials. It wasn’t just about daring to be different. It was a purpose-driven choice. Among the diver's watches developed by DOXA Watches, there is a new collection with a mechanical self-winding chronograph, quick to spot with its three counters: the SUB 200 C-GRAPH. The case made of highest-quality 316L stainless steel has a diameter of 45 mm and features a unidirectional rotating bezel. The screw-down crown further ensures water resistance to 200 meters (≈650 feet).  Under the dome-shaped, scratch-resistant sapphire glass box crystal, all dive-related indications on the dial are treated with a Super-LumiNova luminescent coating to ensure optimum legibility under low-visibility conditions. The Swiss automatic movement offers a power reserve of approximately 48 hours. Each of the 6 col