Myntra’s 13th edition of EORS all geared
To bring New Year cheer to over 40 million visitors 9 lakh styles from over 3000 brands on offer for the biggest year-end fashion carnival Geared to handle 9 lakh concurrent users and 20,000 orders per minute at peak 200 brands across 1600 stores to help drive the sale as part of omnichannel integration The most awaited fashion event in the country, Myntra’s End of Reason Sale (EORS) is set to go live on December 20. Shoppers can look forward to choosing from 9 lakh styles, presented by over 3000 brands while shopping in the biggest edition of the fashion bonanza to date. The 13th edition of EORS will be held from 20 to 24 December, and is slated to cater to over 4 million unique customers during the course of the 5-day sale. The biggest-ever edition of the mega fashion event is also set to witness a massive uptick in demand, at 4X over BAU and 1.5X over the last winter edition, with close 50% of the contribution coming from tier 2-3 markets. The f...