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Showing posts with the label Real is Rare campaign

Keep LGD with clear label!

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No accidental misrepresentation Should go with Consumers! To call LGD a gemstone is deceptive and unfair Malak Jewelers Wants to Defend Consumers from the Invasion of Synthetic Diamonds! More and more synthetic diamonds are entering the marketplace every day and Malak Jewelers is lobbying for mandatory labeling of synthetic diamonds. Malak Jewelers is lobbying for mandatory labeling of synthetic diamonds. Labeling the stones will protect consumers from both intentional and accidental misrepresentation. In partnership with the Diamond Producers Association, which are running the Real is Rare, Real is Diamond campaign to combat the lab-grown diamond (LGD) or synthetic diamond invasion. This family owned retailer wants to make it clear to consumers that natural diamonds are the only true diamonds. The natural, geologic processes is what makes them gemstones as synthetic diamonds by the very nature of their origin are not gemstones, as they are laboratory grown cr