Customisation is the new standard!
Sumit Dassani on evolving trends in trade! Recently, Sumit Dassani, Partner at Dassani Brothers focussed on customisation and said, Customisation is the new standard! Talking about, the Evolving Jewellery Trends; he said, emerging fashion trends and new design innovations are capturing the attention of both manufacturers and consumers. While traditional earrings and necklace sets remain popular, there's a growing interest in more diverse accessories. Coloured gemstones—like emeralds, sapphires, and opals - are adding vibrant pops of colour, while accessories such as hair clips, anklets, and waist chains are becoming fashionable. Customisation has taken centre stage as consumers seek to personalise their jewellery according to individual styles and preferences, moving away from readily available designs in favour of more bespoke creations. Suggesting about the customisation trend Sumit said, customisation is no longer just about aesthetic preferences -it’s d...