Push collaboration in the Post Covid19 era
Look for alliances beyond the sector Ali Pastorini, Co-owner Del Lima Jewelry brand and President of Mubri - Mujeres Brillantes International Association expressed amid lockdown. Being a Market Consultant with expertise in Latin America region she said about resumption and change in business landscape to Nayan Jani. In the context of doing business & resumption in post Covid-19, Ali said, I have no doubt, things are already changing. It is no longer a discussion about whether it will change, but how we will adapt to this new reality. I, personally, with my jewelry brand have already changed some attitudes and behavior to adapt this new reality in the most effective way, both from the B2B and B2C point of view. Being a market expert she also focused upon buyer’s attitude & buying habits. Ali Pastorini said the way we are communicating and consequently selling has to be more dynamic and global. That consumer who had a certain resistance to buying online or even