Forevermark Boutique Debut in Hyderabad

Launches exclusive boutique

store with Kirtilals

Rashi Khanna Adorned with

beautiful Forevermark Jewellery

Forevermark, the diamond brand from the De Beers Group, opens its exclusive boutique in Hyderabad for the first time ever. Housed at Forum Sujana Mall in Hyderabad, The Forevermark Boutique is the first such store in the city, which will exclusively carry Forevermark diamonds in a wide variety of elegant jewellery and loose diamonds.

Forevermark diamonds are the world’s most carefully selected diamonds, while Kirtilals are the leader in the jewellery industry, known for their intricate perfection through their legacy of trust, quality and integrity. The synergy of these two brands has brought about an ideal collaboration over the past few years to offer hallmark diamond jewellery with the assurance of having the most beautiful, rare and responsibly sourced diamonds.

Gracing the occasion was the talented actor Rashi Khanna. Adorned with beautiful Forevermark Jewellery, she said, “It is truly a privilege to be a part of this hallmark occasion as Forevermark and Kirtilals launch their first exclusive boutique store in Hyderabad.

A diamond is forever is an eternal promise by Forevermark. Knowing that less than 1% of the world’s diamonds are eligible to become Forevermark diamonds makes me feel extra special to wear this beautiful piece of jewellery today.”

Highlighting the partnership, Mr. Suraj Shantakumar, Director-Business Strategy, Kirtilals said, “It is an honour to be associated with a brand like Forevermark and launch their first boutique store with us here in Hyderabad. Over the past few years, the retail industry has evolved multi-fold. With the Forevermark Boutique, we aim to provide a contemporary retail experience to reflect the needs of the modern Indian woman, showcasing some of the best collections the brand has to offer.”

Stephen Lussier, Chairman, Forevermark said, “After two successful boutique stores in India, we are  pleased to partner with Kirtilals Jewellers, who are not only the leaders in the South Indian Diamond Jewellery industry, but also set the standards for excellence in fine jewellery and craftsmanship. This association is a milestone for Forevermark globally.”

Sachin Jain, President, Forevermark said, “Forevermark is proud to have associated with Kirtilals and launch the first boutique store in Hyderabad. We only collaborate with retailers who are not only passionate about diamonds, but also meet the brand’s stringent criteria of business, social and environmental integrity. We look forward to a long-standing relationship with Kirtilals.”

The store houses all the exquisite Forevermark collections including the Half Carat Collection, Tribute Collection, Capricci Collection, Zanyah, Circle of Trust, Millemoi Collection, Twogether Collection and Traditional Setting Collection. Visit the store at Kukatpally, Hyderabad.

Forevermark diamonds are the world’s most carefully selected diamonds. Each Forevermark diamond undergoes a journey of rigorous selection and bears a unique inscription at its heart, which is an assurance that every Forevermark diamond is beautiful, rare and responsibly sourced.

Less than 1% of the world’s diamonds are worthy of this inscription which is a promise that the diamond has been carefully selected to meet Forevermark’s standards of quality and integrity.