New jewellery brand Zoe unveiled!


Zoe-platinum jewellery
with Swarovski Zirconia

Emerald Jewel Industry launched its new brand Zoe- platinum jewellery with Swarovski Zirconia at their dealer’s meet event in Coimbatore on 4th July. The launch was graced by Ms. Michelle Shetty- face of ZOE, Mr. K Srinivasan & his entire family, Mr. Rajendra Jain with Swarovski team, Emerald dealers and the entire Emerald team.

 An exclusive lounge & brochure of Zoe by Emerald was created & showcasing a few exclusive pieces of Zoe collection ranging from pendants to earrings and rings to bracelets. Special toned color shades have used in platinum and 3D designs have created a completely fresh look and style.

Zoe in Greek means full of life and that’s exactly what every piece of platinum jewellery created with Swarovski Zirconia by Emerald speaks & expresses its journey. The dealers and customers of Emerald loved the concept and more than willing to explore this new range of products for their new young millennial consumers.


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