Atelier Swarovski partnered fashion talents
Time for glamorous jewelry
Fashion
and jewelry have always been closely intertwined, evolving side by side and
influencing each other with their respective trends and creative voices. Since
its inception in 2007, Atelier Swarovski has partnered with the most
sought-after fashion talents of their time to produce glamorous jewelry
collections that mirror their unique and brilliant ready-to-wear aesthetics.
In
Swarovski’s history, fashion has always been instrumental in showcasing its
crystals but the desire to perfectly combine fashion and jewelry takes its true
origins in Runway Rocks, a project launched in 2003 by Nadja Swarovski to push
the limits of jewelry design and bring its extravagance to the catwalk with the
help of show-stopping Swarovski stones.
When
Atelier Swarovski was launched in 2007 to continue demonstrating the endless
possibilities of crystal, the passion for fashion collaboration only increased.
For more than ten years, dozens of designers have used their inventive
virtuosity and eye for details to create captivating collections that are still
on-trend today.
Here
is Nostalgia by Mary Katrantzou, Greek fashion designer Mary Katrantzou created
her first collection for Atelier Swarovski in 2011 yet it was perhaps in her
SS18 Nostalgia collection that her remarkable creativity shone brightest.
As
with her playful use of crystals in her ready-to-wear collections, Katrantzou
continued to break boundaries with an innovative 13-piece jewelry range which
accentuated the brilliance of loose colored crystals and Swarovski Crystal
Pearls encased within high-shine rose and yellow gold-plated geometric frames.
The
collection was presented on the runway during the designer’s Spring/Summer 2018
show at London Fashion Week where dresses and shoes featuring over 100,000
crystals complimented the Atelier Swarovski pieces. What a glory!
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