Unveiling JGH, a groundbreaking auction announced

Scheduled from 17 - 19 March 2025 at the Dubai Diamond Exchange 

Jemora Gemhouse, an innovative auction house dedicated to rare and valuable polished coloured gemstones, is set to redefine the gemstone market by bridging the gap between coloured gemstone owners and an exclusive network of buyers. 

Jemora Gemhouse (JGH), led by Dev Shetty and his team, establishes a sanctuary for the world's rarest gems. Known for the turnaround of Gemfields, Shetty played a key role in developing their emerald and ruby mines. Mr. Shetty also founded Fura Gems, the only company mining emerald, ruby, and sapphire globally. 

Jemora Gemhouse will offer collectors, luxury brands, and trade partners’ unparalleled access to some of the world's most exquisite, rare and valuable collections of polished coloured gems. 

Key Features of Jemora Gemhouse: 

Exclusive Access: A specialised platform connecting unique and premium-coloured gemstone owners with potential buyers in a curated environment.  

Certified Quality: Every gemstone is certified by leading laboratories, including AGL, GRS, Gübelin, and SSEF, ensuring authenticity and quality.  

World-Class Expertise Led by its Founder, Dev Shetty, JGH leverages his transformative expertise in the coloured gemstone industry, including notable achievements such as the record-breaking sale of the 55.22-carat "Estrela de Fura Ruby" for US$ 35 million, the highest price ever paid for any coloured gemstone. Dev is further supported by the JGH team of expert gemologists responsible for meticulously sourcing, valuing, and appraising gemstones.  

Inaugural Auction: Scheduled from 17 - 19 March 2025 at the Dubai Diamond Exchange, this auction will feature a breathtaking collection of sapphires from renowned origins such as Kashmir, Madagascar, and Sri Lanka, offering sapphires in different categories, such as Blue, Pink, Padparadschas, and Yellow sapphire.  

Future Expansion: Plans to include other rare and high-valued coloured gemstones, such as ruby, emerald, alexandrite, Paraiba tourmaline, and spinel, in upcoming auctions.

Dev Shetty, Founder of Jemora Gemhouse, shared his vision for the auction house said, “I’m so excited to unveil Jemora Gemhouse, the first-of-its-kind auction house dedicated to extremely rare and exclusive polished coloured gemstones. For years, the industry has needed a specialised platform to showcase premium-coloured gems to the right audience, bypassing the constraints of traditional auction houses. Jemora Gemhouse fulfils this demand by connecting sellers directly with buyers, ensuring that the finest gemstones achieve their true market value."

He added, "Our inaugural auction promises to be a milestone event, featuring once-in-a-lifetime collections that are simply irreplaceable. I want to thank the team of Jemora Gemhouse for working very hard to assemble this exquisite collection, and DMCC for hosting this launch at its world-class facility in the Dubai Diamond Exchange."  

Ahmed Bin Sulayem, Executive Chairman and CEO of DMCC, added: "The Dubai Diamond Exchange is the world’s largest diamond tender facility, supporting over 1,350 companies and expanding rapidly into coloured gemstones.  

Recent record-breaking tenders for emeralds, rubies and sapphires are a testament to our growth as the hub of choice for the global coloured gemstone market. We are delighted to launch the Jemora Gem House today and look forward to working with Dev Shetty as we continue to facilitate access and drive trade growth through the UAE for some of the world’s most remarkable, coloured gemstones.”  

Anticipation is already building toward Jemora Gemhouse's Inaugural Auction! With its pioneering approach and commitment to excellence, Jemora Gemhouse is set to establish itself as a game-changing platform in the world of rare and valuable coloured gemstones. Collectors, luxury brands and industry leaders around the globe eagerly await the inaugural auction in March 2025.