NDC announces newly redesigned website!

 

Mobile-optimized website at naturaldiamonds.com  

NDC is delighted to present its newly redesigned, mobile-optimized website at naturaldiamonds.com. The new website is the world’s most complete and trusted single source for natural diamond information and inspiration, meeting consumers wherever they may be on their diamond interest or purchase journey.  

Driven by online consumer behavior, the new site is architected to optimize the user experience and immediately and effectively answer consumers' most popular inquiries.  

At the forefront is the differentiation between natural diamonds, synthetic diamonds, and simulants, followed by engagement ring and diamond jewelry FAQ, ethical practices, and general diamond information, such as cleaning diamonds, insurance, and appraisals. 

The information is succinctly presented, reinforced by helpful videos, infographics, and images throughout. Furthermore, there is a dedicated FAQ section on the homepage that is a one-stop listicle with over 20 of the most popular questions answered.  

The award-winning Only Natural Diamonds editorial platform lives in the magazine section of the website. 

Here, the latest diamond news can be found, alongside top-performing and new articles across the themes of Engagement Rings & Weddings, Culture & Style, Historic Diamonds, and Science of Diamonds.  

There is a dedicated Trade section of the website where the industry can easily access Industry News, Retail Partnerships information, Diamond Learning Center, Research & Reports, Free Downloadable Assets, Natural Diamond Club, and Assure Diamond Verification Instrument Program. 

The website is not only an excellent one-click resource for consumers and the industry, but also a fantastic repository from which to share an array of multimedia content directly with customers, friends, and family.





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