GJ Town India

Showcase jewellery design talent… DPA ties up again with LFW! Lakmé Fashion Week (LFW), India’s biggest fashion stage, in collaboration with the Diamond Producers Association (DPA), has once again announced an enthralling opportunity for the nation’s budding diamond jewellery design talent. The second edition of ‘The Real Cut’ is a platform for aspiring diamond jewellery designers to collaborate with the best of contemporary fashion, giving winners a once-in-a-lifetime opportunity to showcase their designs along with leading fashion labels at the much-awaited LFW 2019 Winter Festive. This collaboration underscores the fact that diamonds only enhance the beauty of couture with their timelessness. Owing to the success of the last edition of ‘The Real Cut’, the latest LFW edition takes this unique partnership a notch higher. The contest is open to diamond jewellery designers associated with leading jewellery brands across India, who have been creating masterpieces

No accidental misrepresentation Should go with Consumers! To call LGD a gemstone is deceptive and unfair Malak Jewelers Wants to Defend Consumers from the Invasion of Synthetic Diamonds! More and more synthetic diamonds are entering the marketplace every day and Malak Jewelers is lobbying for mandatory labeling of synthetic diamonds. Malak Jewelers is lobbying for mandatory labeling of synthetic diamonds. Labeling the stones will protect consumers from both intentional and accidental misrepresentation. In partnership with the Diamond Producers Association, which are running the Real is Rare, Real is Diamond campaign to combat the lab-grown diamond (LGD) or synthetic diamond invasion. This family owned retailer wants to make it clear to consumers that natural diamonds are the only true diamonds. The natural, geologic processes is what makes them gemstones as synthetic diamonds by the very nature of their origin are not gemstones, as they are laboratory grown cr