Diamond Trade for Transparency
De
Beers Group supports enhanced
transparency
with “Diamonds from DTC”
more
information about source of origin
De
Beers Group announced that it is to support the diamond trade in providing
enhanced transparency regarding diamonds purchased from its Sight sales by
introducing a “diamonds from DTC” source of origin claim-( In Canada, the term
“diamonds from Diamond Trading Company” will be licensed for use instead of
“diamonds from DTC”.) The claim will serve as a factual statement about
provenance that Sightholders and Accredited Buyers can use for diamonds
purchased from Sights.
For
diamonds purchased from the third Sight of 2019 onwards, subject to entering
into a licence agreement, Sightholders and Accredited Buyers will be able to
apply the claim to their Sight-sourced diamonds and pass it on to their
customers along the value chain.
In
turn, subject to meeting certain criteria, trade participants will be able to
use the “diamonds from DTC” provenance claim across the value chain down to the
consumer level, and will be able to provide assurance on its validity through
certifying the claim under the Responsible Jewellery Council standards, or
through an independent third-party audit.
The
“diamonds from DTC” provenance claim will offer greater significance than many
other industry provenance claims, as it not only states corporate provenance,
but is also supported by the provision of sustainability performance and
transparency information on each of the mines of origin via a refreshed
www.dtc.com website.
Bruce
Cleaver, CEO, De Beers Group, said: “We are proud of where our diamonds are
discovered, how we recover them responsibly and the role our activities play in
building thriving communities. By enabling our customers to share the source of
origin of our diamonds, we hope to drive further transparency throughout the
diamond value chain.”
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