The future of luxury revealed!
eCommerce
in Asia by
Sotheby’s
and Jing on March 29
Sotheby’s
and Jing Daily bring together global thought leaders in the luxury industry for
The Future of luxury: eCommerce in Asia, a conference held in Hong Kong. Expert
speakers from LVMH, Équité, Tencent, Azoya International, McKinsey, Farfetch
and others, addressed on various topics.
Key
focus remained on the area of, 1: How to win, serve and retain digitally savvy
luxury consumers, 2: The top risk luxury brands are making online, 3: China’s
soaring cross-border eCommerce market, Challenges Artificial Intelligence will
raising for luxury brands! Contemporary artist Daniel Arsham will also lead a
special keynote session on the collaboration between luxury marketers and
cultural content providers.
“Asia
has long been a driver of the luxury markets and understanding buyer behavior
and the opportunity in the region is critical for future growth,” commented
Laurence Nicolas, Sotheby’s Global Managing Director, Jewelry & Watches and
former Christian Dior Couture and Cartier executive.
“As
a leader in the ecommerce space, Sotheby’s is committed to innovation, insight
and creating the best possible customer experience – both physical and digital
– and we are delighted to convene such a distinguished panel of speakers for a
meaningful series of conversations” Laurence added.
“We
are pleased that Jing Daily is partnering with Sotheby's on this exciting topic,
'the Convergence of Ecommerce and Content', as it applies to New Luxury, and
the buying habits of the new audiences globally, and what is in store for the
future,” said, Larry Warsh, publisher of Jing Daily.
The
half-day event coincides with Sotheby’s bi-annual Hong Kong sales series as
well as Art Basel Hong Kong. Both events
will take place at the Hong Kong Convention Center in Wanchai.
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